IT’S TIME. 

A Collaboration between Timex & Makna

to reevaluate the meaning of time.

Introducing IT'S TIME, a collaboration between MAKNA and TIMEX to reevaluate the meaning of time.

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Inspired by the iconic dial design from mid century era "The Bullseye", IT'S TIME is a combination of TIMEX's vintage millitary design and MAKNA's modern and Bold spirit which  represented by the black & white color. There's no grey area for MAKNA.