BUKALAPAK

/PROJECT INFO

Bukalapak

CLEAR - PAKAI KEPALA DINGIN 

Creative Director : Ernanda Putra

Clear, one of the Indonesian top shampoo brands, came to us with a brief for their newest product launch. They were thinking of making something witty and relatable to our everyday lives while the product sells freshness and cool sensation. We come up with an idea of a short video series that tells different conflicts in a newlywed couple and how the character finally clears everything with a cool head. Later it became one of the brand’s successful campaign. 

Creative Lead : Timothy Hendrawan

Graphic Designer : Timothy Hendrawan

Project Lead : Keenan Pearce

Video : Dekraft

Client : Clear Indonesia

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